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SECOND RATED CAMPAIGN: THE POSITION OF REGIONAL ELECTION IN SLOVAK POLITICAL SYSTEM Print E-mail

Viera Žúborová 

Abstract
The researches and literature on the political communication and campaigns is often only biased on the election which in theoretical point of view are characterise as the first-order elections. This study try to expand the scope on it, using the dates of the regional elections in Slovak republic, whose are define as the second-order election. The result showed that the electoral competition and the campaign at the regional level is still ambiguity and vague in the terms of promoting the regional issues, values. In other words, second – order elections are less important and more open to the national politics in the term of the dictating the rhythm of the election and regional policy. They also determine the outputs of „weaker“ offices as for example regional or local.
 
Key words: communication, campaigns, second-order election, second-rate election, regional election, regionalism

Viera Žúborova: Department of political science in Trnava, Faculty of social science, University of SS. Cyril and Methodius in Trnava, position – lecturer. Department of political science and European studies in Olomouc, Palackeho University Olomouc, position – PhD. candidate.

Cite this article:
Žúborová Viera. SECOND RATED CAMPAIGN: THE POSITION OF REGIONAL ELECTION IN SLOVAK POLITICAL SYSTEM. Innovative Issues and Approaches in Social Sciences, vol.5, no.2:36-48, DOI:http://dx.doi.org/10.12959/issn.1855-0541.IIASS-2012-no2-art03

Digital Object Identifier(DOI): http://dx.doi.org/10.12959/issn.1855-0541.IIASS-2012-no2-art03

View full text in pdf: http://www.iiass.com/pdf/IIASS-2012-no2-art03.pdf
 

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